Tools

Tools

Posts that recommend or explain how to use different tools

5 posts

Latest posts

Tools

What's next for newsletters: beehiiv wants to put you in control of your media brand

beehiiv's new Winter Release and what it means for your business—whether or not you're a "media entrepreneur"

Lex Roman Nov 13, 2025 5 min read

Which platform should I use for my newsletter business?

Tools

Which platform should I use for my newsletter business?

A rundown of newsletter, blogging, membership, payments and tip jar platforms for creators

Lex Roman Sep 20, 2025 9 min read

Productivity and Systems

paid

How I designed a lead tracker in Airtable

Tracking your leads is key to driving more of them

Lex Roman Aug 23, 2023 1 min read

Tools

paid

Why I still hate Google Analytics and what you can use instead

If you're looking at website traffic, check out these affordable alternatives

Lex Roman Jul 5, 2023 1 min read

Tools

paid

Getting rave reviews just got easier

Getting people to trust you isn't easy. When it comes to building trust with potential buyers, a glowing review goes a long way. But it can be hard to know when to collect client testimonials, how to collect them, and where to use them in your marketing.

Lex Roman Jun 18, 2023 1 min read

Revenue Rulebreaker by Lex Roman

How solopreneurs make a living. We take you behind the scenes of real small businesses and inside the stories of struggle, vulnerability and triumph of building something that is uniquely yours.