I'm taking a social media break this winter but that doesn't mean our Revenue Rulebreaker channels have to go unused. I'm opening up spots for Legends to takeover our channels to get the word out about whatever you want. The Legends Network is all about you promoting your stuff so now we've got new channels you can use too!
These social takeovers were inspired by comic Tig Notaro, who once shared her Twitter handle with local orgs for day-long takeovers to promote their work. We used it for our homeless coalition donation drives and volunteer opportunities around LA. Tig ran her account this way for years until Twitter faded. I always thought it was a brilliant way to use social media: you're off the hook for posting, you make the account more interesting to follow and your guest posters benefit from the promotion.
I don't want to oversell it. We don't nearly have the reach Tig does, but you'll still reach people and I think the more Legends do these takeovers, the more eyes you'll all get. You'll probably get the best result on LinkedIn and Threads because that's where I'm most active, but you have four channels to choose from.
Here's how it works:
1) You pick a day. You can post that entire day as much as you want (within reason — make sure to consider that channel's frequency like LinkedIn is 1-3 posts a day vs Threads can be 10-20)
2) I give you our log in. Very safe, very secure. You'll be posting from the Revenue Rulebreaker handle.
3) You post your heart out. Make sure to introduce yourself as a Legend (see my template below) then you can talk about what you do, what you're up to, what you want people to know. Totally find to promote your stuff. Do try to keep it interesting and mix it up with some posts that aren't just links.
Intro template
Start your day by telling our followers who you are and what you're going to talk about. You don't have to follow this template exactly but do intro yourself.
Template for Threads, Bluesky, Instagram
Hey! I'm [name] and I [do this thing]. I'm taking over the account today to talk about [what you're gonna talk about].
Optional: Include a photo or video of you
Template for LinkedIn (LinkedIn doesn't benefit from frequency so you'll write your post and then tag it at the bottom with this intro)
[Write your post up top]
[Below your post, add this:] [Your name] here! I'm taking over the account today.
You can and should absolutely tag your own accounts so people can follow you too.
Our channels
LinkedIn
Link
Followers: 183
Posting cadence: Mostly reposts of my personal posts 1 time a day
Threads
Link
Followers: 490
Posting cadence: 2-3 times a day
Bluesky
Link
Followers: 94
Posting cadence: 2-3 times a day
Instagram: Stories only (We are not active here, but if you want to use this one, you can)
Link
Followers: 1,378
Posting cadence: Never