Lex Roman
Lex Roman is the primary writer and publisher behind Revenue Rulebreaker. They study how solopreneurs make money so you can learn and try new things and stay in business longer. When not writing, they're at the movies.
226 posts
Grow your email list faster with newsletter swaps
How to do a swap and why they're still interesting
Lex Roman
2 min read
Digital Products
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Which revenue stream are you REALLY GOOD at?
Diversifying revenue sounds cool but one stream always wins!
Lex Roman
2 min read
Digital Products
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This one thing is preventing my sales: testimonials
Lackluster reviews and who's doing them right!
Lex Roman
4 min read
LinkedIn
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Is LinkedIn the secret to selling digital products?
Two service providers spill the beans
Lex Roman
2 min read
Digital Products
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How to become the *go to person* for your thing
Make sales easier with message saturation
Lex Roman
2 min read
Digital Products
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How big an audience do you need to sell products?
Where to sell low cost offers
Lex Roman
2 min read
Digital Products
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5 things I've learned about selling digital products
It took me 9 months to get past $1000 with my first digital product
Lex Roman
3 min read
Low Energy Leads
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You have 2 seconds to catch interest. Go!
Marketing in the attention economy
Lex Roman
2 min read
Recurring Revenue
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Launching and growing a membership when you're bad at marketing
You can be wrong a lot as long as you learn quick
Lex Roman
2 min read
Recurring Revenue
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Break me off a piece of that recurring revenue 🍫
Building a subscription business in 2024
Lex Roman
2 min read
Turns out I'm bad at something called "hooks"
Chicken soup for the I'll never be a TikTok star soul
Lex Roman
2 min read