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Ask The Legends: Does sliding scale pricing work for business owners?

My concern is that already marginalized business owners gravitate towards sliding scale pricing. Does it help or hinder these businesses staying open?

Ask The Legends: Does sliding scale pricing work for business owners?
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The question:

Does sliding scale pricing work for business owners?

The context:

This question was inspired by Legend Erin Harker's membership which she wrote about for us here. Erin offers a sliding scale membership where you choose your pricing. This is common for events too. I've always been weary of this pricing model because I think already marginalized business owners are the ones who gravitate towards it and it seems like it would put you in a less strong financial position to keep your programs going. HOWEVER, I want to know if you've run sliding scale offers and how they've worked for you.

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Lex Roman

Lex Roman

Lex Roman is the primary writer and publisher behind Revenue Rulebreaker. They study how solopreneurs make money so you can learn and try new things and stay in business longer. When not writing, they're at the movies.

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