Revenue Rulebreaker by Lex Roman (Page 2)

paid

Paid ads are for people with money to burn and a high tolerance for fucking around to find out

Before you give your money to Facebook, LinkedIn or Google, know the minimum buy-in for seeing a return on your paid ad campaign

Lex Roman May 31, 2026 8 min read

Ask The Legends

Ask The Legends: If your job was a game, what would it be called?

Pick part of your job that you do regularly and turn it into a game. Imagine it on the shelf at Toys-R-Us (RIP)

Lex Roman May 31, 2026 1 min read

Ask The Legends

Ask The Legends: How do you collect testimonials?

I want to integrate testimonials into my workflow but I also want them to be detailed and useful. What process has worked for you?

Lex Roman May 30, 2026 1 min read

Ask The Legends

Ask The Legends: Should I offer a monthly option for my newsletter subscription?

I’ve seen (convincing) advice that annual subscriptions are better long-term but is that limiting who might join?

Lex Roman May 27, 2026 1 min read

Ask The Legends

Ask The Legends: What's working for growing an email list with potential clients?

We've talked about newsletter growth, but how are you growing your email list with potential clients as a service provider?

Lex Roman May 26, 2026 1 min read

Ask The Legends

Ask The Legends: Where do you market a lead magnet?

I want to market outside my existing audience. What other channels should I consider?

Lex Roman May 26, 2026 1 min read

Ask The Legends

Ask The Legends: How do you think about competition?

I used to worry about competition a lot. I worry about it less now, but wonder if there's a smarter way to think about my competitors.

Lex Roman May 25, 2026 1 min read

Ask The Legends

Ask The Legends: How do you bring your audience along in a pivot?

When pivoting your business, how much do you think is helpful to share about why you’re leaving your old focus behind?

Lex Roman May 24, 2026 1 min read

I've got something to say Strangers with Candy meme

Inside Revenue Rulebreaker

We've got something to say: Revenue Rulebreaker's editorial direction in 2026

What kinds of stories you can expect from Rulebreaker right now

Lex Roman May 23, 2026 5 min read

Ask The Legends

Ask The Legends: Gimme a song that helps you chill after a long day.

Share a song for the Legends playlist

Lex Roman May 23, 2026

Ask The Legends

Ask The Legends: Best channels that aren't social media?

I'm over IG. My email list is small. My goal is to call in new clients. What channels or methods should I be looking at?

Lex Roman May 22, 2026 1 min read

Everybody's talking about

More subscribers won’t save your newsletter business: Takeaways from The 2026 Newsletter Conference

Danielle Desir Corbett shares what she's taking back to her newsletter business from The Newsletter Conference. To scale a newsletter in 2026, it's not about list size anymore. It's about understanding your community.

Danielle Desir Corbett May 22, 2026 6 min read