In partnership with Lulu. Sell your books worldwide with their scalable tools for indie publishers.
Tuesday, October 20 at 2pm Eastern
Indie authors are using Facebook ads to sell books. But selling books with Facebook ads is different than other types of campaigns. You want to know it's going to be a good use of your money and time before you start.
In this session, M.G. Herron will take you inside how he runs Facebook campaigns to sell his books. We'll cover types of creative, testing that creative, types of campaigns and where those campaigns should be sending your readers.
You'll walk away from this session with the info you need to run your first campaign and with more confidence to spend your money wisely.
Before You Buy
GET A SEASON PASS FOR ONLY $79 (PAID SUBSCRIBERS) or $149 (PUBLIC RATE) and join us at all events from Sept-Nov 2026 on Landing paid speaking gigs, Selling your book and Converting clients from email.
Paid subscribers also get 50% off drop in tickets.
Log in to see the discount code!
Who should attend this session
- Aspiring authors
- Experienced authors
- Service providers who support authors
- Anyone who wants to know what the self-publishing scene looks like right now!
This session is open to anyone interested in this topic. The people who attend my sessions are a mix of service providers, membership operators, creators and media producers.
About M.G. Herron
M.G. Herron is the author of Starfighter Down, Culture Shock, and more than a dozen other novels of science fiction. His books have sold over 100,000 copies worldwide, and his work has been licensed for production by Podium Entertainment and Audible Studios. He lives in Austin, Texas with his patient wife, their four unruly kids and one loyal canine sidekick.
Herron’s weekly newsletter for readers and fans is enjoyed by over 4,500 sci-fi thrill seekers. Sign up at mgherron.com/newsletter.
Get a discount on live sessions!
Paid subscribers get BIG DISCOUNTS on this event series.
- Get the Fall Season Pass for $79
- Take 50% off any drop-in event
Log in to see the discount code!
Or buy the Fall Season Pass at the regular rate of $149 (you get 3 events free!)
Join us for more events this fall
We're covering landing paid speaking gigs (Sept), selling your book (Oct) and converting clients from email (Nov).
Check out all events:
Lex Roman