Today, we're launching our first Legends collaboration of the new year.
It's called Legends Wishlist 🪄
The idea is this: when you wish OUT LOUD, someone might help make it happen.
It sounds ridiculous. Can you really just say what you want and someone will help? But it's wild how much it works. I'll give you a quick example.
In December 2024, I decided to switch up my sponsorship strategy. I didn't want to just take ads anymore. I wanted to pivot to partnerships. So I wrote this post on LinkedIn.
And then I got a DM from Josh Spector. He wanted to know more.
We talked through how it could work and then—much to my surprise—he booked a partnership with me. A month later, we recorded an episode of Josh's podcast about how this all went down.
All from just saying it out loud. In public.
We ran Legends Wishlist last year and I watched as Legends shared introductions, referrals, resources, and support with each other. The Legends are a helpful bunch. Make an ask and you very likely could receive. Make an offer and open a new relationship with generosity.
You get three wishes, Legends. Make 'em count!
Check out what Legends are wishing for in 2026
See something you could help with? Send a DM to that Legend on LinkedIn and share how you can help them make that wish come true.
Please NO PITCHES. This is about people helping each other. Intros, resources or notes of support welcome.

Come along for the ride!
Revenue Rulebreaker is a member-supported publication. You wouldn't think a shitty writer like me could do that but turns out I can. Get in on this fun parade when you become a Legend.
Legends get:
- All access to everything I post
- Special invites and events
- Recognition on The List of Legends
Become a member