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# Help me find Buried Treasure: Stories of businesses that found unexpected revenue sources
- URL: https://www.revenuerulebreaker.com/help-me-find-buried-treasure-stories-of-businesses-that-found-unexpected-revenue-sources/
- Published: 2026-09-16T19:46:07.000Z
- Updated: 2026-09-16T19:48:55.000Z
- Description: I'm looking for stories about tiny businesses striking out and then striking gold
- Author: Lex Roman
- Tags: Buried Treasure

Help me find Buried Treasure!

I'm looking for online entrepreneurs with cool stories of striking out and then striking gold. What that could mean is an experiment that failed and then worked, taking something free and making it paid or finding cashflow in an unexpected place.

A few of the past stories we have featured are:

- [I ran an experiment to see if I could get people to pay me to pitch them. Here’s what happened.](https://www.revenuerulebreaker.com/i-ran-an-experiment-to-see-if-i-could-get-people-to-pay-me-to-pitch-them/) by Steph DragonHeart Benedetto
- [Josh Spector is ditching his free newsletter. Should you?](https://www.revenuerulebreaker.com/josh-spector-is-ditching-his-free-newsletter-should-you/) by me
- [Why these Toronto entrepreneurs are selling out their networking events (and how you can do it too)](https://www.revenuerulebreaker.com/why-these-toronto-entrepreneurs-are-selling-out-their-networking-events-and-how-you-can-do-it-too/) by me

This is for our [Buried Treasure](https://www.revenuerulebreaker.com/tag/buried-treasure/) column.

Note that these ARE NOT business profiles. I'm looking for one concrete revenue story that has some intrigue or struggle to it. Also, we don't highlight gimmicks or things that are unlikely to work for other entrepreneurs.

This is not a call for pitches. I will be writing these. I'm looking for tips on entrepreneurs I should talk to. 

**Reach out at** [**source at revenuerulebreaker.com**](mailto:source@revenuerulebreaker.com) **or via DM on social.**

### About Revenue Rulebreaker

***Revenue Rulebreaker*** 🎲 produces stories and events about how microentrepreneurs actually make a living online.

Here we cover hard won wins from lovable underdogs—not blowhard outliers who build their business on personality, unearned money or cons. We examine repeatable practices for business building and we enjoy lifestyle stories that feature the unconventional ways entrepreneurs live. We want all entrepreneurs to achieve livable wages, but we are anti-capitalist in our approach to making money.

Think *Apartment Therapy* but for the internet business owner. Instead of peering into apartments, we're getting an insider view into someone's business.

Realistic revenue numbers. Actual experiences. Relatable stories.

We're focused on solopreneurs and microentrepreneurs. The majority run service-based businesses, but many are exploring alternative revenue streams, exploring media, digital products, memberships, courses, books, speaking and beyond. That's what we're here to surface: the real story behind the revenue numbers. *Revenue Rulebreaker* is always practical, ruthlessly vulnerable, and on a good day, delightfully entertaining.